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Shrink-wrapping is a packaging method that uses heat to shrink a plastic film around a product or group of products. This heat shrink-wrap creates a tight-fitting, protective layer that safeguards the items from damage, moisture, and contamination. Shrink wrapping is a versatile and cost-effective packaging solution that is widely used in the retail industry. There…
Point of Purchase Marketing, often referred to as POP Marketing, seizes customers’ attention and ignites buying impulses at the moment of purchase. While it might feel like a modern retail phenomenon, the roots of POP Marketing can be traced back to the early 20th century. Retailers began experimenting with strategic product placements near cash registers,…
Outsourcing warehousing services can help businesses to grow and scale quickly. An outsourced warehouse is much more flexible than a traditional warehouse, allowing for enterprise-level expansion when needed. Outsourced warehouse services include kitting, order fulfillment, labeling and shipping fulfillment. In this post, we will be discussing why outsourcing your warehousing is the way to go to…
Knowing how to choose a 3PL provider or third-party logistics provider that’s perfect for your business can be a daunting task. With so many companies offering similar services, it’s difficult to know which one is best for your business. But finding the right logistics partner can have an immense impact on the success of your…
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